Web-to-Pack for POS Displays
Design retail-ready POS displays online with packQ — adjust fonts, colors, and graphics, or upload your own layout, and see the finished display in interactive 3D before it goes to print.
packQ lets your customers design custom point-of-sale (POS) displays online — adjusting fonts, colors, and graphics, or uploading a layout they already have. Either way, they see the finished display in interactive 3D before it goes to print, so the design is right before production begins.
POS displays have to grab attention on a crowded retail floor and hold up structurally at the same time, which makes them tricky to sell and produce online. packQ makes the process easy and tailored, giving customers real design freedom on top of proven display structures — and the confidence of seeing exactly what they'll get.
Two ways to design: build it or upload it
packQ fits how your customers actually work — some want to design from scratch, others already have a layout. Those who want to create adjust fonts, colors, and graphics directly in the browser, tailoring a display to their product and campaign. Those who arrive with finished artwork can upload their existing layout and place it onto the display structure, skipping the design step entirely. The choice makes the tool useful to a much wider set of customers — from a brand's in-house team building a display to an agency dropping in a print-ready design.
Either path starts from a proven structure. packQ's library includes around 50 parametrized POS-display models, so customers design onto a display that is already sound to build, rather than risking a shape that can't stand up on a shop floor.
See it in 3D before it ships
The interactive 3D preview is what makes designing a POS display online trustworthy — customers see the exact display, from every angle, before they order. packQ renders an accurate 2D and 3D view live in any browser with no plugins, so a customer can judge how a display reads fully assembled, how graphics wrap across panels, and how the whole piece will look standing in a store. Interactive vectorization and embellishment options let them refine graphics and finishing with precision.
This visual certainty is what prevents costly mistakes. A display is a large, structural product — an error discovered after production is expensive and slow to fix, and worse if it misses a retail launch. Seeing the real display in 3D catches those problems while they're still easy to correct.
Use cases: where custom POS displays earn their place
POS displays work hardest at the moments and places where a product needs to stand out, and packQ supports the full range of them:
- Product launches: a brand rolling out a new SKU designs a branded floor or counter display to own the moment at retail, tailored to the campaign and ready fast.
- Seasonal and promotional campaigns: retailers refresh displays for each season or promotion, reconfiguring an existing model with new graphics instead of starting over.
- Retail chains and franchises: a head office designs a consistent display once, then rolls it out across many locations — with the same structure and on-brand artwork everywhere.
- Agencies and resellers: an agency uploads a client's finished layout onto a display structure and orders it, without needing packaging-engineering expertise in-house.
- Cosmetics, food, and consumer goods: brands in high-visibility retail categories create eye-catching counter and floor displays that match their product packaging.
What ties these together is the same need: a display that looks exactly right and is production-ready, produced quickly enough to hit a retail window.
Tailored design, guaranteed to production
packQ processes display data down to the finest detail and guarantees the produced display matches the version approved online. When a customer submits, the Dynamic Preflight Check validates the file automatically, catching resolution, format, and data issues before production, and approved jobs pass straight into the production workflow through a headless architecture that connects to nearly any ERP or MIS. Because the structural data is exact and the approved design is locked to what production receives, the display that ships is the display the customer signed off — no drift, no surprises.
Built to scale and integrate
packQ is modular, expandable, and enormously scalable — from a single source. Its headless architecture integrates with nearly any e-commerce system, ERP, or MIS, so POS-display ordering fits into your existing production landscape rather than replacing it. The technology is award-winning — packQ has earned both the EDP Award and the InterTech™ Technology Award — and it scales from one-off custom displays to high-volume rollouts across retail chains.